Beschreibung
Organizational culture has been an important theme in management & business research for more than two decades. The reason being, that organizational culture has the potential to affect a range of organizationally & individually desired outcomes. Many a author suggest that organizational culture affects productivity, performance, commitment, self-confidence, employee behavior, motivation, ethical behavior and ultimately, the organizations financial performance. Research has also revealed the role of organizational culture in a variety of contexts including the adoption of innovative technologies and work place practices, information system integration, strategy implementation, and planning initiation. Infact, Organizational Culture is postulated to be one of the greatest theoretical levers required for understanding organizations. Organizational culture is also found to be essential for successful organizational change and maximizing human capital.
Autorenporträt
Dr.Gantasala V. Prabhakar, Ph.D is Assistant Professor at the School of Management, New York Institute of Technology. He has to his credit research presented at the Cambridge University, Oxford University and in many an International Journals. He was awarded a Gold Medal by Sri Krishna Devaraya University for his Masters in Management.
