Beschreibung
This study investigated factors of ICT acceptance and usage in SMEs retail trade, and their effects on trade growth in Central, India. The author used a quantitative approach to carry out the study. Findings of this study might contribute and add to the already existing body of knowledge, and provide responses to practitioners questions. This study expands on the literature pertinent to ICT adoption by SMEs. The study further provides practitioners with valuable information that might boost understanding of the factors influencing ICT adoption and use in SMEs. The ICT adoption factors in question included; ICT infrastructure, competitive advantage, and knowledge of managers/owners, perceived benefits, age and size of enterprise, financial capacity, enterprise activities, suppliers pressure, and experience of owners/managers. Additionally, there are other trade factors identified as significantly contributing towards SMEs retail growth. These factors incorporated SMEs characteristic, expertise of the management, range of goods and scope of services, and cooperation of trade.
Autorenporträt
Dr. Raksha Singh Principal of Shri Shankaracharya College, Bhilai,CG India having teaching experience of 20 years in Economics, Commerce & Mgt. Member of 'The Court' apex body of Banaras Hindu University & various Academic Bodies of CG Govt. Conferred with 03 Copyrights registered in her name & concluded 03 UGC funded Research Project.
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