Corporate Entrepreneurship

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44,90 

ISBN: 6202199350
ISBN 13: 9786202199353
Autor: Hortovanyi, Lilla
Verlag: LAP Lambert Academic Publishing
Umfang: 148 S.
Erscheinungsdatum: 18.01.2018
Auflage: 1/2018
Format: 1 x 22 x 15
Gewicht: 238 g
Produktform: Kartoniert
Einband: Kartoniert
Artikelnummer: 3538800 Kategorie:

Beschreibung

This book is an overview of corporate entrepreneurship theory, starting with its origin within the field of strategic management and focusing on the investigation of the role of managerial choice in enabling or inhibiting organizational readiness to entrepreneurial activity. Hence it provides insights into the decisions of top managements to extend innovation activities beyond organizational boundaries.

Autorenporträt

Lilla Hortoványi (Ph.D., Dr. habil) is the head of Strategic Management Department at Corvinus University of Budapest. She has been leading interdisciplinary research teams on corporate entrepreneurship and organizational learning. She worked for Cisco Systems as a business development manager responsible for South Europe.

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