Beschreibung
Huawei Goes Global provides a much-needed, comprehensive, and scholarly examination of the business environment and the striving global operations of Chinas technology giant. With theoretical research, case studies, data analysis, and empirical studies, this two-volume work tells a fascinating story of internationalization in an emerging economy. As one of the most powerful Chinese companies in the global economy, the largest global telecommunications-equipment producer and a leading consumer-electronics manufacturer, Huawei is a great example of the globalization of the Chinese enterprises in the twenty-first century. In Volume I, scholars critically examine the rise of Huawei as a Chinese global enterprise from the political economy and public policy perspectives, as well as Huaweis development strategies, innovations, and talent management. In Volume II, multiple authors carefully study the growth of Huawei from regional and geopolitical perspectives, andits corporate communication and crisis management. Within the framework of the trade conflicts between China and the US, controversies over economic sanctions, intellectual-property disputes, and espionage and cyber security concerns, this groundbreaking work makes an important contribution to both academic literature and the ongoing public discourse on Huawei.Volume II is available here: https://www.palgrave.com/gp/book/9783030475635
Autorenporträt
Wenxian Zhang is Professor in the College of Liberal Arts at Rollins College in Winter Park, Florida, USA. Ilan Alon is Professor of Strategy and International Marketing at the University of Agder, Norway, and the Visiting Otto Mønsted Professor for International Business at the Copenhagen Business School, Denmark. Christoph Lattemann is Professor of Business Administration and Information Management at Jacobs University, Germany and Professor of Entrepreneurship at the University of Agder, Norway.
Herstellerkennzeichnung:
Springer Verlag GmbH
Tiergartenstr. 17
69121 Heidelberg
DE
E-Mail: juergen.hartmann@springer.com
