Produktbild: Merchandising Mathematics for Retailing

Merchandising Mathematics for Retailing

Lieferzeit: Lieferbar innerhalb 14 Tagen

145,99 €

inkl. 7 % MwSt. zzgl. Versandkosten

ISBN: 0132724162
ISBN 13: 9780132724166
Verlag: Pearson Verlag
Umfang: 336 S.
Erscheinungsdatum: 10.10.2024
Weitere Autoren: Easterling, Cynthia/Easterling, Cynthia R/Flottman, Ellen L et al
Auflage: 5/2024
Gewicht: 735 g
Produktform: Kartoniert
Einband: Kartoniert

Written by experienced retailers, Merchandising Mathematics for Retailing, 5/e introduces students to the essential principles and techniques of merchandising mathematics, and explains how to apply them in solving everyday retail merchandising problems. Instructor- and student-friendly, it features clear and concise explanations of key concepts, followed by problems, case studies, spreadsheets, and summary problems using realistic industry figures. Most chapters lend themselves to spreadsheet use, and skeletal spreadsheets are provided to instructors within the Instructor’s Manual. This edition is extensively updated to reflect current trends, and to discuss careers from the viewpoint of working professionals. It adds 20+ new case studies that encourage students to use analytic skills, and link content to realistic retail challenges. This edition also contains a focused discussion of profitability measures, and an extended discussion of assortment planning.

Artikelnummer: 1813525 Kategorie:

Beschreibung

Herstellerkennzeichnung:


Pearson Studium im Verlag Pearson Benelux B.V. Zweigniederla
Sankt-Martin-Straße 82
81541 München
DE

E-Mail: buchhandel@pearson.com

Das könnte Ihnen auch gefallen …