E-Banking and Indian Consumer: Challenges for Digital India

Lieferzeit: Lieferbar innerhalb 14 Tagen

55,90 

ISBN: 333034847X
ISBN 13: 9783330348479
Autor: Singh, Shambhu Nath
Verlag: LAP LAMBERT Academic Publishing
Umfang: 148 S.
Erscheinungsdatum: 11.08.2017
Auflage: 1/2017
Format: 1 x 22 x 15
Gewicht: 238 g
Produktform: Kartoniert
Einband: Kartoniert
Artikelnummer: 2745441 Kategorie:

Beschreibung

Now-a-days in the scenario of technological advancements, E-Banking and Indian Consumer are directly related and dependent to each other. E-Banking services is an important means to satisfy the most of the consumers needs. This book is an attempt to explain the E-Banking services and Indian consumer's behavior for them. Moreover, the banking related various challenges which may be encountered in the process of making digital India are also addressed in the present book. The whole concept of book is supported by a study done in Bundelkhand region of Uttar Pradesh for knowing the status of awareness, perceptiveness and consumer behavior for E-banking. Book can be useful for Economics, Commerce and Management students, researchers, banks and general people to understand Self Service Technology.

Autorenporträt

Dr. Shambhu Nath Singh is Assistant Professor in Department of Banking, Economics & Finance, Bundelkhand University, Jhansi, (UP), India since September 2006. He has published more than 13 research papers in various reputed journals. He has presented more than 12 research papers in various national/international conferences.

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