Beschreibung
InhaltsangabeIntroduction.- Part I: Overview of Intellectual Property Rights.- I: Patents.- II: Trade Secret Protection.- III: Trademarks and Trade Dress.- IV: Copyrights.- V: Domain Names.- VI: Intellectual Property Issues in Labeling and Marketing.- Part II: Implementing IP Practices and Procedures.- VII: Seven Basic Steps to Getting Started.- VIII: Deciding Between Patent Or Trade Secret Protection.- IX: Developing and Managing an Intellectual Property Portfolio.- X: Enforcement and Infringement of Intellectual Property Rights.- XI: Licensing Intellectual Property Rights.- Appendix A.- Appendix B.- Appendix C.- Appendix D.- Appendix E.