Understanding Market Research

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39,90 

market Research Hand book

ISBN: 6202519991
ISBN 13: 9786202519991
Autor: Ako, Eyong
Verlag: LAP LAMBERT Academic Publishing
Umfang: 68 S.
Erscheinungsdatum: 03.05.2020
Auflage: 1/2020
Format: 0.5 x 22 x 15
Gewicht: 119 g
Produktform: Kartoniert
Einband: Kartoniert
Artikelnummer: 9170974 Kategorie:

Beschreibung

Many people still undermined the relevance of market research in the business, they failed to realize that market research is one of those things that make a business to be stable and be successful.Market research is therefore an organized effort to gather information about target markets or customers. It is a very important component of business strategy. Example many companies use market research to test out new products or to get information from consumers about what kinds of products or services they need and don't currently have. This book is a success strategy for carrying out effective market research it is structured into eleven chapters.

Autorenporträt

EYONG AKO is an expert in Human Rights and Human Resources Management. He is a holder of PhD in Msc. Master Degree in Human Rights, Master Degree in Intellectual Properties Law, Certified Forensic Investigator Professional in the International institute of Certified Forensic Investigation professionals INC (IICFIP) Kenya .

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