Produktbild: Store Performance Optimization

Store Performance Optimization

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54,99 €

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Demand and supply side implications, Gabler Edition Wissenschaft

ISBN: 3824476185
ISBN 13: 9783824476183
Autor: Mohr, Stefan
Verlag: Deutscher Universitätsverlag
Umfang: xix, 277 S., 6 s/w Illustr., 277 S. 6 Abb.
Erscheinungsdatum: 29.05.2002
Produktform: Kartoniert
Einband: Kartoniert

European retailers in the food industry are confronted with a „price war“ that has been putting prices under intense pressure over the past few years. So they are permanently forced to enhance store performance by cutting down costs in each element of the supply chain. Furthermore, increasing customer requirements in terms of availability and freshness of products puts enormous pressure on a store’s service performance. Stefan Mohr analyzes the product portfolios of several food retailers in a regional market using regression models and hypothesis testing. On this basis, he develops a store performance optimization model that enables store managers to understand the key drivers of supply chain costs and provides a concept allowing to enhance the performance of their portfolio in a hybrid way, i.e. reduce costs and increase sales.

Artikelnummer: 302704 Kategorie:

Beschreibung

Stefan Mohr develops a store performance optimization model that enables store managers to understand the key drivers of supply chain costs and provides them with a concept allowing to optimize their portfolio in a hybrid way, i.e. reduce costs and increase sales.

Autorenporträt

Dr. Stefan Mohr promovierte bei Prof. Dr. Arnd Huchzermeier am Lehrstuhl für Produktionsmanagement der WHU in Vallendar und ist als Partner bei der METRUM Managementberatung tätig.

Herstellerkennzeichnung:


Deutscher Universitätsverlag in Springer Science + Business
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69121 Heidelberg
DE

E-Mail: juergen.hartmann@springer.com

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