Small and Medium Sized Enterprises. Which Internationalization Strategies Do They Have?

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27,95 

ISBN: 3668958866
ISBN 13: 9783668958869
Autor: Schmalstieg, Yannik
Verlag: GRIN Verlag
Umfang: 52 S.
Erscheinungsdatum: 16.05.2019
Auflage: 1/2019
Format: 0.5 x 21 x 14.8
Gewicht: 90 g
Produktform: Kartoniert
Einband: Kartoniert
Artikelnummer: 7856107 Kategorie:

Beschreibung

Outline Index of Figures Abstract 1. Introduction 2. Key Terms 2.1 Internationalization 2.2 Small and medium-sized enterprises (SMEs) 3. Drivers for Internationalization of SMEs - The Rationale for Going Global 3.1 Internal Drivers 3.2 External Drivers 4. Barriers to Internationalization of SMEs - Does Size Matter? 4.1 The Liability of Smallness, Newness and Foreignness 4.2 Internal Barriers 4.3 External Barriers 4.4 The Switch of Barrier Perception over Time 5. Market Entry Modes of SMEs - The Agony of Choice 5.1 General Overview 5.2 Import 5.3 Export 5.4 Strategic Alliances 5.5 Foreign Direct Investment 6. Internationalization Models of SMEs - A Theoretical Overview 6.1 The Internationalization Process Model or Uppsala Model 6.2 International New Ventures or The Born Global Firm 6.3 The Network Model of Internationalization 6.4 A Holistic Approach 7. Discussion 7.1 Theoretical Implications 7.2 Managerial Implications 7.3 Limitations and Suggestions for Further Research 8. Conclusion Bibliography

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