Beschreibung
Employs a business model framework which facilitates a common analytical approach to progressive business Each case study follows the same structure, covering the business profile, the business model, problems and challenges faced and conclusions Global case studies include John Lewis Partnership, Illy Café, Novo Nordisk, Triodos Bank, Carlson Rezidor, Unilever
Autorenporträt
Eleanor O'Higgins is Adjunct Associate Professor at the College of Business at UCD Dublin, Ireland, and an Associate at the London School of Economics, UK. She specializes in business ethics, corporate responsibility and governance, and strategic and public management. She is the author of numerous papers in academic and professional journals, book chapters and case studies. László Zsolnai is Professor and Director of the Business Ethics Center of Corvinus University of Budapest, Hungary. He is President of the European SPES Institute in Leuven, Belgium. He also serves as Co-Chair of the Future Earth Finance and Economics Knowledge-Action Network in Montreal, Canada.
Herstellerkennzeichnung:
Springer Verlag GmbH
Tiergartenstr. 17
69121 Heidelberg
DE
E-Mail: juergen.hartmann@springer.com
