Produktbild: Open and Closed Innovation

Open and Closed Innovation

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Different Cultures for Different Strategies, Betriebswirtschaftliche Studien in forschungsintensiven Industrien

ISBN: 3834926868
ISBN 13: 9783834926869
Autor: Herzog, Philipp
Verlag: Springer Gabler
Umfang: xx, 265 S., 34 s/w Illustr., 265 p. 34 illus.
Erscheinungsdatum: 09.12.2010
Auflage: 2/2011
Format: 1.4 x 21 x 14.6
Gewicht: 413 g
Produktform: Kartoniert
Einband: Kartoniert

Many firms have shifted from a Closed Innovation to an Open Innovation strategy. During such change, firms often focus on implementing new processes to identify and use external technologies and new markets. Adapting the innovation culture, however, is neglected and results in a nonsatisfying implementation success. Philipp Herzog develops a theoretical framework focusing on differences between Closed and Open Innovation cultures (e.g. NIH syndrome). Based on a multi-respondent survey among R&D employees in the chemical industry, he provides empirical evidence for many of the hypothesized differences in innovation culture. The 2nd revised edition has been completely reviewed and updated.

Artikelnummer: 1815447 Kategorie:

Beschreibung

InhaltsangabeOpen Innovation; Impact of Innovation Culture on Innovation Success; Special Requirements of Innovation Culture in Open Innovation Settings; Empirical Study of Open Innovation Culture in the Chemical Industry

Inhaltsverzeichnis

Open Innovation; Impact of Innovation Culture on Innovation Success; Special Requirements of Innovation Culture in Open Innovation Settings; Empirical Study of Open Innovation Culture in the Chemical Industry

Autorenporträt

Dr. Philipp Herzog wrote his dissertation under the supervision of Prof. Dr. Jens Leker at the Institute of Business Administration, University of Muenster (Germany). He works as an entrepreneur in the US solar industry.

Herstellerkennzeichnung:


Springer Gabler in Springer Science + Business Media
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DE

E-Mail: juergen.hartmann@springer.com

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