Beyond the Business Plan

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48,14 

10 Principles for New Venture Explorers

ISBN: 1137332867
ISBN 13: 9781137332868
Autor: Bridge, S/Hegarty, C
Verlag: Springer Verlag GmbH
Umfang: xvii, 275 S.
Erscheinungsdatum: 11.10.2013
Auflage: 1/2013
Produktform: Gebunden/Hardback
Einband: Gebunden

This insightful practical guide argues that the traditional business plan may not be appropriate for many new ventures and presents an alternative, effectual approach that encourages flexibility and development through exploration and experience. 10 principles demonstrate how to respond better to uncertainty during the business development process.

Artikelnummer: 7880199 Kategorie:

Beschreibung

This insightful practical guide argues that the traditional business plan may not be appropriate for many new ventures and presents an alternative, effectual approach that encourages flexibility and development through exploration and experience. 10 principles demonstrate how to respond better to uncertainty during the business development process.

Herstellerkennzeichnung:


Springer Verlag GmbH
Tiergartenstr. 17
69121 Heidelberg
DE

E-Mail: juergen.hartmann@springer.com

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