Banks Internationalization & Market entry Modes

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Case of Attijariwafabank

ISBN: 6202527331
ISBN 13: 9786202527330
Autor: Hebaz, Ali
Verlag: LAP LAMBERT Academic Publishing
Umfang: 136 S.
Erscheinungsdatum: 13.05.2020
Auflage: 1/2020
Format: 0.9 x 22 x 15
Gewicht: 221 g
Produktform: Kartoniert
Einband: Kartoniert
Artikelnummer: 9254501 Kategorie:

Beschreibung

In a more progressive globalizing economy, an increased trade agreements and a significant investment a cross countries, the global economy is becoming more and more international. Therefore, several financial service firms such as banks are goaded by the need of extending their activities all over the world. this study shed the lights on the motivating factors & elements that could have an influence on the decision of banks internationalization and also on the choice of the appropriate market entry mode.

Autorenporträt

Ali hebaz - Ph.D. student in Business and Management at the National School of Commerce and Management (ENCG-J), Chouaïb Doukkali University, Morocco. Author of several communications in international conferences. he is a specialist in strategy, CSR, Supply Chain Management.

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