Advanced Design Thinking Model for Innovation and Entrepreneurship

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98,90 

Ethnographic, Brainstorming, Prototyping (EBP) Canvas Method

ISBN: 3659576727
ISBN 13: 9783659576720
Autor: Akin, Mustafa Seref
Verlag: LAP LAMBERT Academic Publishing
Umfang: 452 S.
Erscheinungsdatum: 27.04.2020
Auflage: 1/2020
Format: 2.8 x 22 x 15
Gewicht: 691 g
Produktform: Kartoniert
Einband: Kartoniert
Artikelnummer: 9113186 Kategorie:

Beschreibung

This book shows that everyone can innovate through following the design thinking (DT) or human-centered design process. It guides passionate innovation learners at advanced DT methods to deeply understand who our users are and how we can better add value to them. DT leads to cultural change that needs to happen within the organization, moving from a task-oriented organization to a user-focused organization. DT is a systematic and iterative team-based process for finding and solving complex problems to create positive experiences.

Autorenporträt

Mustafa Seref Akin is a professor of innovation and entrepreneurship in Erzincan Binali Yildirim University. He taught in various countries. He is an economist by training (Ph.d. in Southern Illinois University-Carbondale). He is impressed by design thinking to leash the creative potentials. He mentors startups.

Herstellerkennzeichnung:


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