Sharing Media Content Online

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Content Consumption, Active Media Audience and Forms of Content Adaptation

ISBN: 3330010827
ISBN 13: 9783330010826
Autor: Lach, Ana Marija
Verlag: LAP LAMBERT Academic Publishing
Umfang: 168 S.
Erscheinungsdatum: 13.12.2016
Auflage: 1/2016
Format: 1.1 x 22 x 15
Gewicht: 268 g
Produktform: Kartoniert
Einband: Kartoniert
Artikelnummer: 785796 Kategorie:

Beschreibung

The primary goal is the identification of changes in media content and the identification of changes in users and their way of consuming that content, due to sharing media content online and the rise of the remix culture. The main research interest lies in the triangle "Online media content sharing - media content - media user". We overviewed history, development and technology related to file sharing. We briefly addressed legal issues, explained terms like Digital Rights Management, fair use and Creative Commons, we assessed the impact of copyright law on innovation in media, and we explored remix culture as a direct consequence of file sharing practices. We researched secondary sources in order to identify the influence of file sharing on media content and found that the majority of changes in the last decade occurred because of file sharing technologies and users of such technologies, whether it was with the intent of resisting or adjusting to them. In order to research the user-end of the triangle, we conducted a survey among 104 users and found that file sharers tend to be more affectionate of media content than non file sharers. They are also more likely to buy media.

Autorenporträt

Ana Marija Lach holds a Master's Degree in Media Communications from the Faculty of Electrical Engineering and Computer Science in Maribor, Slovenia, as well as a Bachelor's Degree in Multimedia and Graphic Technologies from the University North, Croatia. She was born in 1988 in Zagreb, Croatia.

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