Beschreibung
This book focuses broadly on the banking sector of Bangladesh, wherein the segment of transaction banking is responsible for providing services to multinational enterprises. It specifically discusses the history and position of a leading bank in Bangladesh and the services and solutions that they offer to their global clients. This study further explores the satisfaction level of global clients regarding the services offered by the global client coverage segment of this bank. Data from surveys and interviews of the staff has been used to examine the knowledge level of global clients regarding the banks services; to investigate clients views regarding the quality and standard of the services; to identify the gaps between the services that clients want and those which are actually being provided by the segment; and to suggest ways of improving the services offered by this segment. This book therefore provides important policy matters related to the improvement of transaction banking services in Bangladesh.
Autorenporträt
The author received her M.Sc. degree in Banking & Finance from University of Essex, UK. Currently, she is working as a Lecturer at North South University, Bangladesh. Besides teaching, the author is also actively involved in research and has published a number of international journals, book chapters and business case studies in USA, UK and India.
Herstellerkennzeichnung:
BoD - Books on Demand
In de Tarpen 42
22848 Norderstedt
DE
E-Mail: info@bod.de
