Beschreibung
This study investigated the role of television soap operas in the propagation of emerging values and new trends of marriages. The focus was on the possible influence of such a role on Zulu couples choice of a specific marital lifestyle and gender roles, and the consequences, if any, of such an influence on the couples relationships. The theoretical framework was that of cultivation theory, and the study explored the possible cultivation influence of watching soap operas aired by the South African Broadcasting Corporation (SABC1) and Etv television channels.
Autorenporträt
Tiema Haji Muindi - BTech Degree in Journalism (Cum Laude), Master's Degree in Journalism (Cum Laude), Durban Area, South Africa.
Herstellerkennzeichnung:
BoD - Books on Demand
In de Tarpen 42
22848 Norderstedt
DE
E-Mail: info@bod.de
